Made+FOR+China

[]
 * Author:** Rocco Loahi (incompleted example)
 * Manufactoring:** KFC
 * Changes:** Architecture design, food flavor and menu items (please provide details)
 * Original Picture(s):**
 * New Pictures(s):**
 * Results:** Incredibly successful (please provide figures)
 * Sources (at least 3 sources):**


 * Author:** Danny Cushey (Shi Xiao Dan)


 * Product:** Pizza, Pasta, and Salad Towers


 * Manufacturing:** Pizza Hut

It's image has also changed. It isn't viewed as a fast food restaurant, in fact, it's viewed as an acceptable place to take someone on a date or an acceptable place to have a business lunch.
 * Changes:** They've changed the menu mostly. They've added a salad bar in many Pizza Huts in China where you can get a salad tower.


 * Original Picture(s):**


 * New Pictures(s):**


 * Results:** Pizza Hut is the number one casual dining place in China. Yum! Brands reports that there are over 560 Pizza Huts in over 120 cities and has 120 Pizza Hut Home Service delivery bases. They are extremely successful.

http://www.yum.com/company/china.asp http://www.pizzahut.com/ http://blog.clarknielsen.com/american-restaurant-chains-in-china/ http://www.visitbonham.com/things.html http://info.haochi100.com/p/2751.html
 * Sources:**


 * Author:** Qe Qi (Nils Gudbranson)
 * Product:** Hotels
 * Manufacturing:** Ritz Carlton
 * Changes:** It's architecture has really changed. Like KFC, the look of the Ritz in Sanya, China, is very pretty. It has a very asian feel to it. But the hotels still have guest rooms, suites, athletic complexes, and of course, its five star rating.
 * Original Pictures:**


 * New Pictures:**

other traditionally American hotel companies are opening up hotels in China, they are doing extremely well due to the number of domestic tourists wishing to visit rural, scenic, and city life. Marriott already has at least 3 Ritz-Carltons in Shanghai, Sanya, and Hong Kong.
 * Results:** Because Ritz, (Marriott)

http://www.kiwicollection.com/hotel-detail/ritz-calton-sanya-hotel-china http://www.ritzcarlton.com/en/featuredhotels/newyork?utm_campaign=09012&src=ps http://www.tripadvisor.com/Hotel_Review-g297415-d1396526-Reviews-The_Ritz_Carlton_Shenzhen-Shenzhen_Guangdong.html
 * Sources:**

Author: Wang Yong (Matt Schoonmaker) Product: Boutique Clothing Manufacturing: Hermès Changes: The Changes are rather significant and show that the French fashion giant is willing to change for its Asian customers. Hermès, known for their silk scarves have gone in an entirely different approach that is holistically Asian by using lacquer wood and zitan wood to create a very different atmosphere that shows off "Ming-style chairs, eggshell porcelain bowls and jewelry" Original Pictures:

New Pictures: Results: Although no official figures have been released, the Shang Xia store in Shanghai as been a commercial success with the store filled with bustling crowds. This is the first of a major fashion company has specifically released a brand off-shoot for the Chinese market, but already other large luxury companies have started to take notice and more of this idea may be seen soon. http://www.thedailybeast.com/newsweek/2010/10/11/made-for-china.html http://www.shang-xia.com/en http://planetluxus.com/2010/09/20/hermes-launches-shang-xia-its-luxury-label-in-china/


 * Author: 伊克文**


 * Product:** Clothiers


 * Manufacturing:** Gap Inc.


 * Changes:** There are only a few Gap Inc. Stores in China, such as Old Navy, Gap and Banana Republic but there are plans to bring many more stores to China by 2013.
 * Gap has recently launched a China online retail store with different styles
 * Over all, only 30% of the stock in China gap stores are similar to that of America, because it i still expensive for the average Chinese, Gap is appeals to those with higher income. Thus much of the stock is completely redesigned and mostly better quality, for example the larger use of silk.
 * Architecture
 * More vibrant and bright, like much of China and especially Shanghai, the fashion capital of China, where Gap is most occurrent now.
 * Clothes
 * More silk
 * Brighter colors
 * Original****Pictures:**


 * New Pictures:**


 * Results:** After closing 189 US stores, Gap Inc. has its sights on China, with major store development projected in the next two years, the is a hope of opening ten more stores by 2014. Gap as we know it is leaving and taking a new form in China. It is becoming higher quality and is made for China, thats something new. Gap is the first of many American clothing companies that are going to steadily migrate to China.

http://chrisreed.brandrepublic.com/2011/10/20/gap-and-burberry’s-future-is-in-asia/ http://www.forbes.com/sites/russellflannery/2011/10/24/gap-eyes-launch-of-old-navy-banana-republic-stores-in-china/ http://www.identityworks.com/probono/gap-inside.jpg []
 * Sources:**

[] [] []
 * Author:** Dominic Monaco
 * Product:** Malls
 * Manufacturing:**
 * Changes:** Architecture is extremly different not only with it's design but with it's adding of many floors, theme park like rides, and having over 1,500 stores at times as well.
 * Original Pictures:**
 * Results:** Retail sales in China have jumped nearly 50 percent in the last four years. It has opened the floor for American shops to make a name in China and become the next fad. With all these new stores China has now had an increase in trade, jobs, tourism.
 * Sources:**

Author Cheng Di (Frank Calo) Product: Pepsi Manufacturer Pepsi Co. Changes: The main changes to pepsi is there cans are more vibrant and colorful to appeal to the people. They will also make their products more wholesome and healthier for the Chinese people using all natural ingredients. Some of the different beverages they have are Tropicana Guo Bin Fen juices and Cao Ben Le drinks Original Picture:

New Pictures:

Results: Pepsi is one of the biggest companies in China. They are investing over 2.5 billion on China alone. They will build more than14 beverage plants and 5 food plants.

Sources:

[]

http://www.foxnews.com/leisure/2011/08/09/gm-launches-china-only-baojun-brand/ http://carscoop.blogspot.com/2011/08/gm-low-cost-china-brand-baojun-begins.html http://www.chinacartimes.com/2011/08/10/gms-baojun-630-hits-the-market-at-62800rmb-and-rising/
 * Author:** Taggart Haag (Hai Ge)
 * Product:** Automobiles
 * Manufacturing:** General Motors
 * Changes:** General Motors created and is launching a brand new car model called the Bao Jun 630 ("treasure horse") designed and built specifically for the Chinese automobile market. This is a big step forward for GM. They are tapping into an underdeveloped yet rapidly growing car industry as it replaces bicycles as the primary mode of transportation. Developing a car model for China is a direct indication of where General Motors want to place a lot of focus in the future. GM is the second leading car manufacturer in China, coming in behind Volkswagen and they hope to jump to the top spot in the near future with this new development. The Bao Jun 630 costs only 62,800 to 73,800 yuan ($9,760 to $11,470) which will appeal to the less wealthy population and will first be launched in second and third tier Chinese cities before being introduced to larger cities like Beijing, Shanghai and Guangzhou. And at 34 miles per gallon, the Bao Jun 630 is doing its part to help improve the dismal Chinese air quality.
 * Original Pictures:**
 * New Pictures:**
 * Results:** The Bao Jun 630 was launched in August of this year and GM hopes to sell 20,000 of them before 2012 hits. Many other car manufacturers such as Mazda, Nissan and Honda are taking close notice to GM and have consequently planned or started planning their own China-specific car models. Chinese car sales increased by 32% in 2010 and for car companies to compete in this growing market, they realize they need to create China-specifc models.
 * Sources:**